WE ARE TRIA
a Lansing, Michigan marketing, graphic design and web design firm. We design everything from logos to brochures to web sites, all using our innovative marketing approach that achieves results. Experience our customer-focused web hosting, download marketing tips, see upcoming seminars on marketing and web design, and read why clients love Tria Marketing and Design.
Entrepreneurs
Entrepreneurs need to market fast. We can help you get up to speed and manage your startup resources. We know how to help you navigate social and e-marketing to boost your business.
Higher Education
Accelerate your department's marketing. Promote your work, your people and your value within and outside of your College. Meet your grant missions and exceed them.
Associations
Deliver more value to your members for less cost. Bring hot social technologies right to your association web site. Become the must-have resource for your members.
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Jan 24 2012
Create Your Own Daily DealsLocal businesses are discovering the power that web sites like Groupon and Deal Chicken have to bring in new customers. While those are an important part of gaining new customers, a challenge with these daily deal sites is co-marketing fees are going to take most of your profit. Daily deal sites are a great way to build up your client base and generate awareness in your product or services. One of our clients, Backbone Chiropractic in East Lansing thought of something a little different--creating her own daily deal offer. While looking at a nearly bare schedule for the upcoming Tuesday, Dr. Kristin Batdorf decided to offer a little daily deal of her own. Utilizing only social media and her e-mail contact list, she decided to offer her clients half off all massages for the upcoming Tuesday. Effective in rewarding her client base and generating profit, Kristin’s idea resulted in a full schedule of massage appointments the following Tuesday within an hour and a half of offering the deal. Try this tactic in your own business.
Jan 5 2012
20 days to jumpstart marketingIt takes 20 days to make anything a habit - a new exercise routine, a new route to work, or a new business initiative. So I challenge you to start every day with marketing. In our Five-Minute Marketing for Entrepreneurs speaking series, we teach small business owners how to get marketing done when marketing is not what they do. Simply put, we want you to start your day by working ON your business not IN it. One of the key business marketing initiatives is to stay in front of customers regularly. And an easy way to do that is (still) e-mail marketing. In this series appearing at Forbes.com called Minimalist Guide to Business Planning, Marketing Coach Ilise Benun shares her one recommended marketing tactic - e-mail marketing - and how she recommends her clients handle it. We agree with Ilise. There are also other business planning tips there too, all worthy of the minimalist entrepreneur. Starting your day working on your business rather than in it helps you gain perspective on whether what you're doing is taking you in the right strategic business direction. For fans of Steven Covey, you know what I mean. You can work very hard but make no real progress in the direction of your goals every day. I recommend you end your business day the same way (as well as taking advantage of three other marketing-minutes during your day.) Read the Five-Minute Entrepreneur gude now. |
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"It's been easy and awesome working with Tria! I can't thank you enough for getting me into Joomla and helping me get a cool site. I am really happy with it!" --Dan Shangraw, P.E, Automated Software Technology, LLC |
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